Redefining what a hike can be with Merrell & DSG.

Commerce & Shopper Effie GOLD: Single-Retailer Program - Mass Merchants 2022

Merrell is known as a hiking brand, but their shoes can do so much more than go on long walks in the country or wilderness. So, we decided to redefine hiking for the modern age and the younger, more urban shoppers of Dick’s Sporting Goods.

Blaze your own trail.

Hike however you want, whenever you want and wherever you want. And if your shoes can’t keep up with you, let Merrell step in. We have what you need to conquer concrete jungles or climb to mountain tops and everything in between, a.k.a., take a hike anywhere.

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